While the political atmosphere is heavy and tense as Florida lawmakers look to find a reasonable response to preventing future shootings from happening, the fight continues with maintaining a respect for the 2nd amendment that the NRA has championed since its inception. But, as protests have broken out throughout the state, and as students and teachers have become more engaged in the political arena, the NRA and its members have faced some backlash. This has resulted in the NRA losing many of its sponsors in a boycotting effort to seek more gun control.

We have notified the NRA that we are ending the NRA’s rental car discount program with Hertz.

— Hertz (@Hertz) February 23, 2018

Omaha’s First National Bank was the first to pull its sponsorship on Thursday, announcing that it would no longer be offering an NRA credit card because of overwhelming “customer feedback.” After them, a slew of other sponsors are expected to drop, with Enterprise Holding, United Airlines and Delta airlines already backing out.

United is notifying the NRA that we will no longer offer a discounted rate to their annual meeting and we are asking that the NRA remove our information from their website.

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— United Airlines (@united) February 24, 2018

In response, the NRA released a statement arguing that “The law-abiding members of the NRA had nothing at all to do with the failure of that school’s security preparedness, the failure of America’s mental health system, the failure of the National Instant Check System or the cruel failures of both federal and local law enforcement.” In addition, the statement also condemned the corporations backing out by explaining that “In time, these brands will be replaced by others who recognize that patriotism and determined commitment to Constitutional freedoms are characteristics of a marketplace they very much want to serve.”